Trust cannot be Automated. It must be Architected.
Anil Constantine
It's not about the technology. It's about the vision. Technology is just an expeditor.
A city-brand, a sovereign fund, Fortune 500 & Forbes 2000 brands and iconic consumer brands.
"I can tell we think the same."
"Anil's vision for our city goes a long way in building it into a major global player. As one of the minds behind Brand Dubai, he has both the vision and the know-how."
"We have contracted 4 large international agencies, but every time we want strong creative solutions, we go to Constantine."
"Everything good and effective you see around us has been done by Anil Constantine… We won the Best Real Estate Brand Award in Dubai from Sheikh Mohammed. The work is brilliant."
"Anil Constantine's ability to merge innovation with an elegant aesthetic is unmatched."
"Meticulous, sharp and unafraid to say the difficult thing. Exactly what a brand transformation needs at the top."
"From concept to establishment, they led us into becoming an extremely unique brand."
"He translated a decade of ambiguity into a single, unmistakable idea. Our numbers moved within the first quarter of launch."
"Anil Constantine played an integral part in building our brand from 11th in the UAE to the leader."
"Anil doesn't just build brands, he builds conviction. The clarity he brought to our positioning changed how the entire market saw us."
"He transformed the way we think and viewed our entire ecosystem."
"Extremely strategic and creative. Anil has always brought something out-of-the-box to the table that is always point on brand."
"A rare strategist who understands both boardrooms and billboards. Working with him felt less like a project and more like a masterclass."
MY TVM
Ongoing city-brand strategy and identity work for Thiruvananthapuram.
Condor Developers
Ongoing corporate and brand identity work for Condor contracting across Thiruvananthapuram and Dubai.
Ophellias Global Education
Exhaustive corporate and brand identity work for this ambitious global education hub.
Titan Watches
Advertising campaigns.
MICO-BOSCH
Advertising campaigns, TVCs and Docu-mmercials that won IAA awards.
United Breweries
Advertising campaigns that generated massive public interest, resulting in letters to 'Copywriter, Ogilvy and Mather,' and earning a mention in Advertising & Marketing.
Brand Dubai
Co-architect of the Seven Pillars (1996–98), the strategic framework beneath one of the most recognised city brands on earth.
UNHCR
Pro bono exhibition identity created with the office of HH Sheikha Hind bint Maktoum for the visit of HM Queen Rania of Jordan.
Free Zone - DSOA
Brand advisor to Dubai Silicon Oasis Authority in charge of the image of the entire ecosystem including Dubai Digital Park, DTec and the residential brands.
Finance - ADIA & DFSA
Brand identity and annual reports for both entities: one, a sovereign wealth fund estimated between US$700 billion and one trillion dollars, and the other the official financial regulator of the Emirate of Dubai.
Events - DSF & DSS
Overall creative guide on Dubai Shopping Festival and Dubai Summer Surprises during the critical foundational and establishment phases.
Energy - ADNOC & DANA
Revived a lapsed ADNOC account single-handedly, displacing the incumbent through creative strategy alone. Grew to AED 12 million annually in end-to-end film campaigns. Also built Dana's corporate identity through its presentation system.
Telco - Etisalat & ITA Oman
Corporate identity systems, timepieces and annual reports for Etisalat, a Fortune 500 carrier with 150M+ subscribers across 16 countries. Also conceptualised and conducted premium events for HM Sultan Qaboos through Information Technology Authority of Oman, in addition to corporate identity systems and annual reports.
Real Estate - Emaar & ETA
Conceived Emaar's brand from inception in 1996, developing it into a defining global luxury real-estate name. Also developed identity, advertising and marketing for ETA Star Properties and built it into a US$7 billion brand valuation.
Hospitality - Sheraton
Comprehensive corporate identity system for Sheraton Bahrain.
IT - Mindware & BankOnUs
Built identity, advertising and exhibition stands for GITEX at Mindware. Also built identity, advertising and websites for BankOnUs.
Luxury - Bateel
Conceived from inception in 1995 and developed into a defining global luxury confectionery house, from Harrods to Tokyo, for both Bateel Confectionery and Café Bateel.
Insurance - OIC
Developed identity, advertising and annual reports for Oman Insurance Company and built it into the industry leader in the UAE over a five-year period.
Science - Energenics UK
Brand advisor building corporate and brand identity for an Oxford-based collection of scientists who developed an industry disruptor in CeO2 to regulate and reduce CO emissions.
I partner with leaders who believe trust is built before attention is won and understand that exceptional brands are designed from the inside out.
Available for Business Advisory, Brand Transformation & Remote Contract engagements worldwide.
Products chase consumers. Consumers chase Brands.